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Infosys had launched its big data platform BigDataEdge Burberry Bags Cost

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Infosys' Bhat believes big data would change the fundamentals of information management. "Today, the scope of this space is huge. I think we would see a shift from the traditional manner of carrying out information management to a combination of traditional and new ways of doing things, which is big data."

According to software industry body Nasscom, the global big data analytics market would stand at $7 7.5 billion by 2020.

"We decided to invest in select areas of emerging services; the emerging services areas we decided to invest in ranged from data, Prada Glasses analytics to mobility," Ganesh Ayyar, chief executive of MphasiS, told Business Standard. "We are clearly seeing an uptick in demand in the areas of data and analytics."

in February, this year. According to Bhat, the company is witnessing " time" interest in the platform. It is implementing big data technology for clients across North America, Europe and the US. Infosys is also investing in preparing a workforce for this segment; it has introduced courses to train people quickly. The company is working with some universities to help identify new trends and start relevant programmes.

"We feel big data is relevant to every enterprise. I think the relevance of big data is so imminent that it is quite imperative."

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Riding the trend, HP on Tuesday announced an expanded big data portfolio. The company launched an analytics platform in this space HAVEN which leverages the company's analytics software, hardware and services to create big data ready analytics applications and solutions.

While the retail industry had emerged as an early user of big data, it is felt companies from sectors such as life sciences, financial services, Tote Burberry

Reflecting the need to expand its big data and analytics offerings, in May, Wipro acquired minority stake in Opera Solutions, a global big data company, for $30 million. Mid sized IT firms such as MphasiS, too, have shifted focus to this segment see it as a major opportunity.

Amid subdued demand for traditional information technology (IT) services offerings, Indian IT services players are betting on big data, as this is high on clients' agenda.

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Quoting Nasscom, HP said the Indian big data industry would grow five fold from the current $200 million and touch $1 billion by 2015. It added there was an opportunity for Indian service providers in implementation and analytics for global multinationals.

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According to Gartner's IT glossary, the term is used to define high volume, high velocity and high variety information assets that demand cost effective and innovative forms of information processing for enhanced insight and decision making.

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"Big data is very high on the agenda of enterprises. It is one of the first things our clients are asking for," says Vishnu G Bhat, vice president and global head (cloud), Infosys.

Most IT services companies are enhancing their capabilities, either by creating platforms to process big data or by acquiring companies in this space.

research commissioned by HP, 47 per cent of the companies surveyed in India would spend at least 10 per cent of their IT innovation budget on big data this year.

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About a third of the organisations surveyed believed big data was the largest competitive differentiator for their organisation, the research said.

manufacturing and energy utilities would substantially invest in this field.

IT firms widen base with big data

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